Monday, October 11, 2004
Channel Programs: Winners of the 2004 POWER Channel Awards
Not all channel programs are the same. What we found in our interaction with resellers and vendors was that some companies are doing a much better job than others at creating productive channels. These companies are case studies in channel management and deserve close attention by the rest of the channel.
The POWER Channel Awards are divided into five categories: Product and positioning, Objectives, Working Capital, Expenses and Returns. Each company listed in our awards is there because it shows a specific area of excellence. Below are the nominees for each of these categories.
Product and Positioning: Cisco, Red Hat, Novell/SuSE, Intel and Dell
Objectives: Microsoft, Avaya, and Cisco
Working Capital: Seagate, Cisco, and IBM
Expenses: HP, Xerox, and Intel
Returns: Cisco, Microsoft, Avaya
We will publish posts about each of the nominees and what we liked about their programs over the next couple weeks. Final awards for each category will be announced at the end of October.
The Channel Pro
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Not all channel programs are the same. What we found in our interaction with resellers and vendors was that some companies are doing a much better job than others at creating productive channels. These companies are case studies in channel management and deserve close attention by the rest of the channel.
The POWER Channel Awards are divided into five categories: Product and positioning, Objectives, Working Capital, Expenses and Returns. Each company listed in our awards is there because it shows a specific area of excellence. Below are the nominees for each of these categories.
Product and Positioning: Cisco, Red Hat, Novell/SuSE, Intel and Dell
Objectives: Microsoft, Avaya, and Cisco
Working Capital: Seagate, Cisco, and IBM
Expenses: HP, Xerox, and Intel
Returns: Cisco, Microsoft, Avaya
We will publish posts about each of the nominees and what we liked about their programs over the next couple weeks. Final awards for each category will be announced at the end of October.
The Channel Pro
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